Just in case you haven’t ever been to a theater with a refillable popcorn bucket, I need to explain.
You see, you buy this bucket, then you fill it up with popcorn as much as you want until the bucket expires. I pretty much quit buying popcorn at the grocery store once I got my bucket. Although, I do keep a few bags of microwave corn around for emergencies.
There are two major buckets around these parts.
Bucket #1 – good at any of the theaters in this particular chain. Festooned with a recent movie ad, the bucket is good for about 5 months (December to April or May to November). This bucket goes for $37. That’s pretty pricey, but you get a $20 gift card with the bucket and the last two times I’ve bought one the cashier asked if I wanted to redeem the gift card toward the purchase of my bucket… seriously. So, now it’s $17. With that I also get $12 worth of coupons toward concessions, and I’m a sucker, so I get those over the course of time. So, at the end of the day, I’m paying $5 for 5 months worth of popcorn.
Bucket #2 – good at just the one theater in Grand Haven, where I live. It’s $10 and good for 6 months this year, and 6 months next year. You buy another bucket to cover the other 6 months of the two years. So, $20 gets you 24 months of popcorn.
They’ve got you hooked.
OK… maybe it’s just me.