Have you ever noticed that I don’t play games or use these gadgets on Facebook? Ever. (ok rarely). Ever wonder why? Here’s what I wonder, “why would someone make a free viral tool or game?” Why would they give away something cool? Why would they give away something so cool that hundreds, thousands, or millions of people would use it? There’s a real reason.
No matter who you’re trying to reach, or for what purpose, you need to go where they are. Continue reading “Fish Where The Fish Are”
Clairvoyance isn’t one of my spiritual gifts. I’ll go out on a limb and say that Wayne Gretzky, “The Great One,” didn’t have it either. He did have the ability to look at the players on the ice, and see where the puck was going, and go there. Continue reading “Skate Where the Puck is Going”
Reaching people across generations, across different communication tools, and becoming a missionary into a different communication culture sounds scary. It is. It’s not easy. The thing is, it’s supposed to be tough. Continue reading “It’s Supposed To Be Tough”
I recently spoke at my own church in Grand Rapids, Michigan. As the church is preparing a new outreach to college students in the Fall, the pastor and I talked about the need for the church get a handle on what it means to build relationships across generations. They need to understand how an older generation understands the church, and how people of differing ages might understand it differently.
Continue reading “Distracted by Math”