Over the last 20 years of talking to people about their technology, the web (interwebz), and now social networking and social media, I’ve heard the following statement too many times: “Let’s just get started, we can do the strategy thing …

Why You Need A Strategy Read more »

Tagged with: , , , , , , ,

your social media post volume reflects how much you care for your fans

My favorite way to help people connect to your brand is through relational messaging. For some organizations this is difficult, because you have to consistently care about your audience. I mean really, really care. You must provide them with the …

Relational Messaging Read more »

Tagged with: , , ,

Most anyone who works in Christian Ministry thinks about one of a couple of things: ministry in the church, or some kind of boots-on-the-ground international missionary work. Those are of course a bit limiting, especially as it doesn’t take into …

Doing Ministry Online Read more »

Tagged with: , , , , , , , ,

Social Network Voice, social media strategy and implementation, helping you make sense out of your social media and digital strategy.

Let’s talk about your social networking content strategy.The key to any successful venture in social media, social networking and any digital endeavor is relevancy. You’re either providing content relevant to your audience, or you need to figure out what they …

Social Networking Content Strategy Read more »

Tagged with: , , ,